MEZCAL MONDAYS

Your weekly 5-minute email packed with must-try mezcales and history of the craft.

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Cheers and salud. It’s Monday, August 18, and today’s issue is for those who have heard a spirit’s quality is measured by how “smooth” it goes down. No burn? No edge? Must be premium, right? WRONG!

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The “burn” is part of the truth …

WHEN “SMOOTH” ACTUALLY MEANS SOFTENED — OR ELSE

The truth is, “smooth” is often just code for low ABV, added glycerin, sweeteners, or artificial flavoring — a polished experience crafted to please the masses.
But real mezcal? It’s not here to be sweet.

The good stuff carries weight. Not always at the first sip, but maybe the third — once your palate has adjusted, your senses awakened. And then, it lingers. It speaks.

In the case of ONE OF US Mezcal — still our favorite in this category — people are starting to say that their third sip is The Charmer. And maybe it’s because this mezcal is distilled from wild-grown Cuishe agaves that take up to 14 years to mature — found in the wild, like truffles.

Or maybe it’s their slow-cooking method. Either way, their natural fermentation with deep well water (never tap, never yeast starters), and the refusal to take shortcuts it’s their secret.

In the end, when you pour their spirit, you bring its heritage with you.

ONE OF US clocks in at 45% ABV. Not because it’s meant to be “strong.” But because it is the way it’s meant to be. Honest. Clean. Real. The kind of mezcal that reminds you:
Not everything should be smooth. And sometimes, strong is just another word for feeling it.

As their founders say: ESCAPE AVERAGE.

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Thanks for sipping with us.
More bottles, more stories, more flavor — next Monday.

– The Bottle & Barrel Team